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Lightning Palace Growth

I wanted to extend my Social Media Marketing skills towards my blog Lightning Palace as I continue on having it be a main part of my skillset. Using Blogger's extensive tracking, I can gauge which posts do well along with seeing which locations give me the most views. In addition, Blogger can also show where readers find me. I collected data through the various social medias I use to promote and use Numbers to record it as each month goes by. This was started at the beginning of 2020 and was a year long project.

Instagram was very helpful in sharing the Reach and Impressions my account got each week. Below, you can see my results alongside graphs at the bottom. At some point I stopped tracking/abandoned Twitter numbers as the platform can be a bit difficult in terms of reaching an audience.

The end Result of my year long tracking

Programs Used: Blogger, Instagram Insights + Numbers

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