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hailcesar_929 Instagram Project

In an effort to experiment with Social Media and how it's used from a Marketing perspective, I created an Instagram account centered around my dog. This was an ongoing project as I look at how each post fares in terms of reach and interaction with users of the platform. I also took into account how similar accounts are run, what times of the day work well in addition to which days are better themselves. I recorded various stats/findings in Numbers which is the Mac equivalent to Excel. Covered a 3-month period. I created an Infographic compiling certain results!

Preliminary Sketch of Inforgraphic

Final Inforgraphic

Programs Used: Instagram, Numbers + InDesign

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